Cheesecake Media is the content production company of Sigrid Dufraimont. Sigrid is the creator of The Lesbian Romantic podcast and the Dead Bird Singing poetry website. Her podcast has listeners around the world and over 4 million downloads. In 2023, Sigrid launched a subscription for podcast fans: ‘The Bells and Whistles Theater’ with more audio and behind-the-scenes content. In 2025, Sigrid also started a website ‘Dead Bird Singing’ to publish her poetry. In the past, Sigrid worked as a strategic marketing consultant.